Video released as campaign launched to get the message out about Blackpool's business potential
The resort is being put in the spotlight by a new online marketing drive designed to attract new businesses to the town.
Blackpool: The Place for Business was launched at Blackpool and the Fylde College’s Lancashire Energy HQ at the airport to an audience of county business leaders.
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Hide AdThe digital campaign aims to celebrate the town’s business strengths and regeneration successes and make use of the online support of the business community to put Blackpool on the global stage for business investment.
Key speaker Nick Smillie, from Clarity Business Strategies which is leading the campaign, took to the stage to reveal insights from recent research.
He said: “The Blackpool area provides investing companies with direct access to UK-leading industry clusters, high-quality property and site solutions and a large-scale, skilled workforce.
“The area saves businesses money too, with significant labour and property costs advantages versus key competitor UK locations. It all adds up to a powerful location proposition for businesses in the town’s target sectors.”